netlify refresh baseballhat favico feed up speakqr burger menu catchphrase geek ono italiano serious serious dark serious thin singlish english external_link mail twitter comments announcement git junglestar cc copyright
Jungle Speaks

morality

May 19, 2015

This really 'serious'.

William Davies

Go read

One of the key insights of behavioural economics is that, if one wants to control other human beings, it is often far more effective to appeal to their sense of morality and social identity than to their self-interest.

Click to Tweet this